Just in time for the ultimate restaurant holiday, we are sharing pro tips from Shamrock Foods to celebrate Mother’s Day!
This year restaurants can expect to be busy, with research by the National Retail Federation showing that about 60% of respondents planned to take mom out for the occasion. And while jewelry may have been the top gift last year, special outings followed closely behind, highlighting the demand for dining out during Mother’s Day weekend.
Full-service restaurants
There’s three directions you can take with a Mother’s Day Menu – family style sharing, a prix fixe multi-course menu or a limited menu of only your best-selling dishes. Each one has its benefits and should be selected based on your unique audience. Learn more.
hotels, resorts & country clubs
Your biggest challenge is not only meeting, but exceeding expectations. Customers expect a grand buffet and there’s some must-have elements, including:
- Set a standard rate for adults and children, with a special treat, beverage, or flower/candy gift for mom.
- Make sure guests can choose from a wide variety of options, so there isn’t the fear of not finding something for everyone.
- Spring florals are right for the decor, and an abundant spread for dessert is a must! We love the Brickfire Bakery's line of ready-to-serve fancy desserts for these occasions!
Quick-serve, casual eateries & bars
The trick to gaining Mother’s Day traffic for these restaurants is early marketing efforts. Use table tents, social media, check presenters, and good ole’ word of mouth in advance to share specials offered for Mother’s Day. Find more ideas here.
Whether you are a full-service restaurant, quick-serve and casual, or hotel, we have business insights to help you succeed during mom’s weekend. Read more tips here and stop in to speak with a friendly associate for help executing your best Mother’s Day!
